Promotional Products

In 1904, twelve manufacturers of promotional available funds got together to found the first business association for Promotional Products the industry. That organization is now hackneyed as Promotional Products Association International, which currently has more than 7,500 global members.

At one time, the appliance of promotional products was limited to designless give-aways and not as a part of an integrated marketing effort. Today, innumerable more promotional products are distributed by businesses and organizations, sometimes with the assistance of a promotional consultant, to specific function markets to generate specific and measurable results.